Skip to content

Outreach Troubleshooting

Symptom: "Add an email address before sequence enrollment." / "Assign an owner before outreach."

Cause: The readiness gate blocks enrollment until the contact has an email, a consent basis, and an owner.

Fix: Open the cold contact, fill in email + consent basis, assign an owner, then enroll again. The error lists each missing item verbatim.

Symptom: "Enable cold outreach on this sequence before enrolling cold contacts."

Cause: The sequence's delivery policy has cold_outreach_enabled off (the safe default).

Fix: In the sequence's delivery settings turn on cold outreach, make sure the sequence itself is active, then retry the enrollment.

Symptom: "Sequence is not active" when enrolling

Cause: Only sequences with status active accept enrollments; drafts, paused, and archived ones are rejected.

Fix: Activate the sequence first (it also needs a published graph version) or pick a different one.

Symptom: Trust score dropped suddenly

Cause: A bounce event or a bounced outreach status caps the trust score at 20 regardless of other engagement.

Fix: Verify the address, correct or replace it, and clear the bounce condition on the contact before re-engaging.

Symptom: You can't see colleagues' cold contacts

Cause: With access level "own" the list, detail, and enrollment queries filter to contacts you created.

Fix: Request all-scope access on the cold_contacts module from a System Manager.